Digital Marketing Pro — 6 Month Program | Skill Training Institute
🚀 6-Month Program · Skill Training Institute
Fast Track vs Pro Track ✓

Digital Marketing Pro Track
— 6 Month Program

Not just job-ready — career-ready. In 6 months you'll go deeper, work longer on real client projects, and leave with 3 months of verified internship experience that makes you stand out from every other fresher in the room.

Fast Track (3M)
31 modules
3 live projects
1 month internship
50+ tools
Pro Track (6M) ✓
50 modules
6–8 live projects
3 months internship
60+ tools
6
Months Duration
50
Modules Covered
360+
Hours of Training
3 Mo.
Internship Included
Why Pro Track — not just Fast Track?
⏱️
3x more internship time. 1 month gives you exposure. 3 months gives you experience employers actually count on your resume.
📚
50 modules vs 31 in Fast Track. E-Commerce, YouTube Ads, Funnels, OTT Advertising, Freelancing — advanced modules that open higher-paying roles.
💼
Higher salary bracket. Fast Track targets ₹1.5–5L roles. Pro Track prepares you for ₹3–8L positions.
🎯
Dedicated placement support. Mock interviews, guaranteed referrals, and a stronger portfolio with 6–8 documented projects.
Who is this for
Built for people who want more than a job — they want a career

Pro Track is for those who want to go beyond basics — freshers who want premium placements, professionals switching careers, or business owners who want full mastery, not just an overview.

🎓

Ambitious Freshers

Stand out with 3 months of real internship experience and a portfolio of 6+ documented campaigns — not just a certificate.

💼

Career Switchers

If you're changing fields completely, 6 months gives you the depth and experience that convinces even skeptical hiring managers.

🏪

Business Owners

Go beyond running basic ads — master funnels, e-commerce marketing, email automation, and build a complete digital strategy for your business.

🚀

Freelancers & Consultants

Module 14 on freelancing and personal branding teaches you how to get clients, price your services, and build income independently.

What's Included
The most complete digital marketing program we offer

Everything in the Fast Track — plus advanced modules, more projects, 3x the internship, and dedicated placement support for premium roles.

50 Modules · 360+ Hours

31 core modules from Phase 1 + 19 advanced specializations in Phase 2 — the most comprehensive digital marketing training available.

60+ AI & Marketing Tools

Everything from the Fast Track plus advanced tools for e-commerce, funnel building, video production, and email marketing automation.

6–8 Live Projects

Google Ads, Meta Ads, SEO, YouTube campaign, Email automation sequence, landing page funnel — across multiple industries.

3-Month Internship
3X

Three months of real client work at our partner agency — supervised, documented, and reflected in a formal internship certificate.

Advanced Portfolio

6–8 documented campaigns with real data, screenshots, and reports — a portfolio that holds up under employer scrutiny at any level.

Dedicated Placement Support
PRO

Resume + LinkedIn optimization, mock interview sessions, guaranteed referrals to 50+ hiring partners, targeting ₹3–8L roles.

Freelancing Module

How to find clients, price your services, write proposals, and build a freelance income alongside or instead of a salaried job.

Pro Completion Certificate

Heavier-weight certificate recognizing 6-month completion — more credibility for mid-level and specialist roles than a 3-month cert.

3-Month Internship — The Biggest Difference
Real work. Real clients. Real experience on your resume.

This is not a mock project or a simulated environment. You'll work alongside experienced marketers on actual live client accounts for 3 full months.

🏢
3-Month Structured Internship at Partner Agency
Supervised, documented, and formally certified — equivalent to industry work experience
Real Client Campaigns
You manage live campaigns for actual clients — not case studies. Real budgets, real stakes, real results.
Client Communication
Learn how to write reports, present performance data, and handle feedback from real clients.
Mentored by Professionals
Senior marketers review your work, correct your decisions, and teach you how agencies operate.
Formal Certificate
Internship completion certificate issued on successful completion — verifiable by employers.
Full Curriculum
50 Modules · 360+ Hrs Training · Complete Mastery.

Months 1–3 cover 31 core modules — every foundational skill. Months 4–6 go deep into advanced specializations. More doing, less watching — real campaigns, real tools, real results.

Phase 1 — Months 1–3 · 31 Core Modules
01
Fundamentals of Digital Marketing
Skill
What digital marketing is, why it matters, and how it works. Understand the key differences from traditional marketing, explore the tools of the trade, and learn why digital marketers are in such high demand right now.
What is Digital MarketingHow DM WorksDM vs TraditionalDM Tools OverviewIndustry DemandFoundation Certificate
02
Web Designing
Skill
Build a professional website from scratch — set up hosting, install WordPress, configure a premium theme, activate SSL, and connect a business email address. Includes basics of HTML & CSS for context.
Domain & HostingWordPress SetupHTML & CSS BasicsSSL CertificateBusiness Email SetupWHOIS Verification
03
SEO / AEO / GEO / AIO
Skill
Covers all four dimensions of modern search — SEO, Answer Engine Optimization, Geo-targeted search, and AI-driven search. Keyword research, technical SEO, off-page strategies, and Google Search Console.
SEO / AEO / GEO / AIOKeyword ResearchOff-Page SEOTechnical SEOGoogle Search ConsoleWebsite Tracking Tools
04
Market Research
Skill
Conduct real market research using Google Forms — designing surveys, collecting responses, analyzing results, and drawing actionable insights for campaigns.
Google Forms SurveysSurvey DistributionResult AnalysisMarket Insights
05
Email Marketing
Skill
Set up and run complete email marketing campaigns with Mailchimp. Build campaigns, create auto-responders, and analyze results to improve performance over time.
Mailchimp SetupCampaign CreationAuto RespondersEmail AnalysisEmail Marketing Tools
06
Content Marketing
Skill
Write content that ranks and converts. Keyword research for content ideas, SEO optimization, magnetic headlines, and plagiarism checking — all essential skills for any content or SEO role.
Content StrategyCompelling Content WritingKeyword Research for ContentSEO Content OptimizationMagnetic HeadlinesPlagiarism Checking
07
Google Ads
Live
Set up and manage live Google Ads campaigns. AdWords algorithm, Quality Score, campaign types, bids and budgets, ad extensions, and conversion tracking — all hands-on.
Campaign & Ad Group SetupCampaign TypesQuality ScoreKeyword TypesAd ExtensionsBidding & BudgetsConversion Tracking
08
Google Analytics
Skill
Set up Google Analytics, link with Search Console, and read the data. Bounce rate, traffic sources, audience reports, filters, segments, and real-time reporting covered hands-on.
GA Account SetupBounce RateTraffic SourcesFilters & SegmentsAudience ReportsGA & GSC Linking
09
Remarketing Ads
Live
Re-engage visitors who didn't convert. Set up remarketing pixels on Google and Facebook, build custom audiences, and create targeted campaigns on both platforms.
Remarketing PixelsCustom AudiencesGoogle RemarketingFacebook RemarketingAudience TypesRemarketing Analysis
10
Facebook Marketing
Skill
Build and grow a Facebook business presence — page setup, cover image, page description, getting first page likes, and understanding post types that perform best.
Facebook Page SetupCover Image StrategyPage DescriptionGetting First LikesPost Types
11
Twitter / X Marketing
Skill
Set up and optimize a Twitter/X profile for business. Hashtags, polls for engagement, accounts to follow, and embedding Twitter on your website.
Profile CreationTwitter HashtagsPolls StrategyTwitter on Website
12
Quora Marketing
Skill
Use Quora as a traffic and authority-building channel. Account setup, optimization, marketing strategy, promotions, and setting up a Quora Business page.
Quora Account SetupAccount OptimizationQuora StrategyQuora PromotionsBusiness Page Setup
13
Instagram Marketing
Skill
Set up an Instagram Business account, create platform-native content, use hashtags strategically, grow followers, and analyze performance with Instagram Analytics.
Business Account SetupContent CreationInstagram HashtagsFollowers GrowthInstagram Analytics
14
LinkedIn Marketing
Skill
Build a strong LinkedIn presence for yourself and your business. Connection strategies, viral posts, driving blog traffic from LinkedIn, and growing a company page following.
LinkedIn Account SetupAccount OptimizationConnection StrategyViral PostsCompany Page SetupFollower Growth
15
YouTube Marketing
Skill
Set up and grow a YouTube channel for business. Competitor analysis, YouTube keyword research, thumbnail strategy, monetization, and subscriber growth tactics.
Channel Setup & OptimizationYouTube Keyword ResearchCompetitor AnalysisThumbnails StrategyYouTube MonetizationSubscriber Growth
16
Pinterest Marketing
Skill
Set up and optimize a Pinterest business account, create graphics that perform, grow followers, and use Pinterest as a consistent traffic source for blogs and e-commerce.
Pinterest Account SetupAccount OptimizationPinterest GraphicsFollower GrowthPost Strategy
17
Facebook Ads
Live
Run live Facebook ad campaigns. Ad types, interest targeting, custom audiences, ad copywriting best practices, and how to read your billing summary — all hands-on.
Ads Manager SetupAd TypesInterest TargetingCustom AudiencesWinning Ad CopyBilling & Budget
18
LinkedIn Ads
Live
Create and manage LinkedIn ad campaigns — ad objectives, formats, budget and scheduling, billing setup, and campaign creation with platform comparison.
LinkedIn Ad ObjectivesAd FormatsBudget & SchedulingCampaign CreationLinkedIn vs Facebook Ads
19
App Marketing
Skill
Market mobile apps — App Store research, promotion strategies, and running App Install campaigns on both Facebook Ads and Google Ads with real case studies.
App Store ResearchApp Promotion StrategiesFacebook App Install AdsGoogle App Install AdsCase Studies
20
Twitter Ads
Live
Set up and run Twitter/X ad campaigns — ad objectives, billing, budget and scheduling, campaign creation with real case studies.
Twitter Ad ObjectivesAd TypesBudget & SchedulingCampaign CreationCase Studies
21
Advanced Facebook Ads
Live
Full-funnel ad strategies, Instagram creative integration, Facebook Instant Experiences, and competitor ad analysis to improve your own campaigns.
Facebook Ads Funnel StrategyInstagram Creative IntegrationFacebook Funnel CreationInstant Experience AdsCompetitor Ad Analysis
22
Keyword Research
Skill
Deep-dive into keyword research — what keywords are, why they matter for SEO and ads, which tools to use, and live examples of finding high-value opportunities.
Keyword FundamentalsWhy Keywords MatterKeyword Research ToolsLive Examples
23
Content for SEO
Skill
Write content that ranks. SEO writing principles, duplication checking, grammar tools, and measuring content engagement to continuously improve performance.
Writing for SEODuplication CheckGrammar ToolsContent Engagement
24
Link Analysis
Skill
Why backlinks are the backbone of SEO authority. High-value link building techniques and live exercises identifying link opportunities for real websites.
What is Link AnalysisWhy Links MatterHigh-Value Link BuildingLive Exercise
25
Google Search Console
Skill
Hands-on walkthrough of Google Search Console — verifying your site, reading performance reports, identifying indexing issues, and using data to improve SEO decisions.
GSC IntroductionVerifying CodesGSC ReportsLive Walkthrough
26
Lead Generation
Skill
What lead generation is and how it works — landing pages, the difference between a website and a landing page, and how to structure a lead funnel from awareness to conversion.
Lead Generation BasicsLanding PagesWebsite vs Landing PageLead Funnel Structure
27
Blogging
Skill
Create and grow a blog as a marketing and traffic channel. Blog creation, what makes a good blog post, and guest posting as a link building and visibility strategy.
What is BloggingBlog CreationTactics for Good BlogsGuest Posting
28
Mobile Marketing
Skill
Market to users on mobile — geo-targeting campaigns for smartphones, creating mobile-optimized WordPress sites, and understanding forms of mobile marketing available to businesses.
Geo-Targeting CampaignsMobile Website for WordPressCampaign MeasurementForms of Mobile Marketing
29
Email Automation
Skill
Automate customer communication — strategic discounts, improving customer retention through automated flows, and personalizing customer experiences at scale.
Email Automation BasicsStrategic DiscountsCustomer RetentionPersonalization at Scale
30
Case Study
Skill
Real-world marketing case studies discussed in depth — what strategies worked, why they worked, and how to apply the same thinking to your own campaigns.
Real Case StudiesStrategy DiscussionCampaign AnalysisPractical Application
31
Generative AI Tools in Digital Marketing
AI
Master 50+ AI tools across content writing, SEO, ads, design, automation, and analytics. Learn how to save 70%+ time using AI-powered workflows and build real campaigns using AI for blogs, videos, ads, and social media.
ChatGPT & Prompt EngineeringJasper & Copy.aiMidjourney & DALL·ECanva AISEMrush AI FeaturesAI for AdsAI Automation Workflows50+ Tools Hands-On
Phase 2 — Months 4–6 · 19 Advanced Specializations
32
Advanced SEO — Core Web Vitals & Schema Markup
Advanced
Go deeper into technical SEO — Core Web Vitals optimization, structured data and Schema Markup implementation, log file analysis, and advanced crawl budget management for large websites.
Core Web VitalsSchema MarkupStructured DataLog File AnalysisCrawl BudgetAdvanced GSC Reports
33
Google Display & Programmatic Ads
Live
Master Google Display Network and programmatic advertising — responsive display ads, custom intent audiences, in-market segments, and automated bidding strategies for display campaigns.
Display NetworkResponsive Display AdsCustom Intent AudiencesIn-Market SegmentsProgrammatic BasicsAutomated Bidding
34
Affiliate Marketing
Advanced
Build and manage affiliate marketing programs — setting up affiliate networks, recruiting partners, creating tracking links, managing payouts, and optimizing affiliate channel performance for maximum ROI.
Affiliate Network SetupPartner RecruitmentTracking LinksPayout ManagementShareASale & ImpactROI Optimization
35
Influencer Marketing
Advanced
Identify the right influencers, negotiate collaborations, set up tracking, and measure ROI. Covers micro vs macro influencer strategy, outreach templates, campaign briefs, and performance reporting.
Influencer IdentificationOutreach & NegotiationCampaign BriefsMicro vs Macro StrategyCampaign TrackingROI Measurement
36
E-Commerce Marketing — Shopify & Amazon
Advanced
How marketing works differently for e-commerce — product listing optimization, Shopify store setup, Amazon Sponsored Ads, Google Shopping campaigns, and cart abandonment recovery. One of the highest-demand skills in 2025.
Shopify Store SetupAmazon Sponsored AdsGoogle ShoppingProduct Listing OptimizationCart Abandonment RecoveryE-Commerce ROAS
37
Performance Marketing & Funnel Building
Live
Build complete lead generation funnels — landing pages, thank-you pages, lead magnets, and multi-step sequences. CRO principles, high-converting page design with Unbounce and Elementor, and CPA reduction at scale.
Funnel ArchitectureLanding Page DesignUnbounceLead MagnetsCRO PrinciplesCPA ReductionA/B Testing Pages
38
YouTube Ads — Advanced Video Campaigns
Live
Run live YouTube ad campaigns — skippable and non-skippable formats, TrueView in-stream ads, bumper ads, YouTube Shorts ads, and advanced audience targeting using custom intent and affinity segments.
TrueView CampaignsBumper AdsYouTube Shorts AdsCustom Intent TargetingAffinity AudiencesVideo Ad Analytics
39
WhatsApp Marketing
Advanced
Use WhatsApp Business and the WhatsApp Business API for marketing — broadcast campaigns, automated message flows, customer support integration, and building a WhatsApp subscriber base for your brand.
WhatsApp Business SetupBroadcast CampaignsAutomated Message FlowsWhatsApp API BasicsSubscriber GrowthCustomer Support Integration
40
OTT & Podcast Advertising
Advanced
The emerging frontier of digital advertising — how to run ads on OTT platforms like Hotstar and Amazon Prime, podcast ad placements, audio advertising strategy, and measuring performance across these channels.
OTT Advertising BasicsHotstar & Amazon AdsPodcast Ad PlacementsAudio Ad StrategyChannel Performance Measurement
41
Personal Branding
Advanced
Build a personal brand that positions you as an expert in digital marketing. LinkedIn content strategy, thought leadership posts, personal website setup, speaking and guest blogging opportunities, and growing an audience that generates inbound opportunities.
LinkedIn Content StrategyThought LeadershipPersonal WebsiteGuest BloggingAudience BuildingInbound Opportunities
42
Freelancing & Client Management
Advanced
Build a freelance digital marketing career — finding clients on LinkedIn and Upwork, pricing services, writing proposals, onboarding clients, and managing relationships professionally for long-term income.
LinkedIn PositioningUpwork Profile OptimizationService PricingProposal WritingClient OnboardingPortfolio Strategy
43
WordPress Advanced — Elementor & WooCommerce
Advanced
Build professional websites and e-commerce stores without code — Elementor Pro drag-and-drop design, WooCommerce store setup, page speed optimization, and integration with GA4, GTM, and Meta Pixel.
Elementor ProWooCommerce SetupPage Speed OptimizationPixel & Tag IntegrationLead Capture FormsMobile Responsive Design
44
Conversion Rate Optimization (CRO)
Advanced
Systematically improve how well your pages, ads, and funnels convert. Heatmap analysis with Hotjar, A/B testing methodology, user session recordings, form analytics, and data-driven decision making to reduce bounce and increase conversions.
Hotjar HeatmapsA/B Testing MethodologySession RecordingsForm AnalyticsBounce Rate ReductionData-Driven Decisions
45
Marketing Automation — Zapier & Make
AI
Automate repetitive marketing tasks without writing code — connecting tools with Zapier and Make (formerly Integromat), building automated lead nurture workflows, CRM integrations, and multi-step automation sequences.
Zapier WorkflowsMake (Integromat)Lead Nurture AutomationCRM IntegrationsMulti-Step SequencesNo-Code Automation
46
Online Reputation Management (ORM)
Advanced
Manage and protect how a brand appears online — monitoring mentions, responding to reviews on Google and social platforms, suppressing negative content in search results, and building a positive digital footprint for individuals and businesses.
Brand MonitoringGoogle Reviews ManagementNegative Content SuppressionSocial Listening ToolsCrisis CommunicationDigital Footprint Building
47
Competitor Analysis & Market Intelligence
Advanced
Systematically analyze what competitors are doing — their ad strategies, keywords, content, backlinks, and social media presence. Use tools like SEMrush, Ahrefs, SimilarWeb, and SpyFu to find opportunities your competition is missing.
SEMrush Competitor AnalysisAhrefs Gap AnalysisSimilarWeb Traffic IntelligenceAd Spy ToolsContent Gap AnalysisSWOT for Digital
48
Graphic Design for Marketers — Canva Pro Advanced
AI
Go beyond basic Canva — advanced design principles for marketers, brand kit creation, template systems, social media graphic production at scale, presentation design, and using Canva's AI features for rapid content creation.
Canva Pro AdvancedBrand Kit CreationTemplate SystemsSocial Media GraphicsCanva AI FeaturesPresentation Design
49
Short-Form Video Strategy — Reels & Shorts
Advanced
Master short-form video — Instagram Reels, YouTube Shorts, and trending content formats. Video scripting, hook writing, editing with CapCut, trending audio strategy, and how to build a consistent short-form content system that grows accounts organically.
Instagram Reels StrategyYouTube ShortsHook WritingCapCut EditingTrending AudioContent System Building
50
Digital Marketing Strategy & Campaign Planning
Advanced
Bring everything together — how to build a complete 360° digital marketing strategy from scratch. Goal setting, channel selection, budget allocation, campaign calendar planning, KPI frameworks, and presenting strategy to clients or stakeholders like a senior marketer.
360° Strategy BuildingChannel SelectionBudget AllocationCampaign CalendarKPI FrameworksClient PresentationsCampaign Reporting
60+ Tools You Will Master
Every tool your future employer wants you to know

All tools taught hands-on inside real project work. Filter by category to explore.

Career Outcomes
Where Pro Track graduates go

Pro Track graduates target mid-level roles and specialist positions from day one — with a stronger portfolio, verified internship experience, and advanced skills that freshers without specialization simply don't have.

₹3–8L
Average starting salary per year
50+
Hiring partners across India
30–45
Avg. days to first job offer
2000+
Students placed overall
Roles you can target after this program
Frequently Asked Questions
Direct answers — no fluff
Is the Pro Track worth 2x the fee compared to Fast Track?▼
Yes — and here's the direct comparison. You get 15+ modules instead of 8, 6–8 live projects instead of 3, and 3 months of internship instead of 1. The internship alone makes a significant difference: 3 months of real client work is something you can put on your resume with actual dates, client names, and campaign results. That's what moves you from the ₹1.5–5L salary bracket to the ₹3–8L bracket. The additional 7 modules — E-Commerce, YouTube, Funnels, Freelancing, Email Automation — all open roles that the Fast Track doesn't specifically prepare you for.
Do I need to complete the Fast Track first, or can I join Pro Track directly?▼
You can join the Pro Track directly — no prior completion of Fast Track required. The first 3 months of Pro Track cover all the same core foundations, so you start from the very beginning regardless of your background. There is no prior marketing knowledge needed to enroll. If you've already completed the Fast Track, speak to us about an advanced pathway option.
What exactly happens during the 3-month internship?▼
The internship runs during months 4–6 alongside the advanced modules. You'll be placed at one of our partner agencies or with our in-house team, working on live client accounts. Tasks include managing active ad campaigns, writing reports for clients, doing keyword research and content briefs, setting up email sequences, and contributing to overall account strategy. A senior marketer reviews your work and gives structured feedback. At the end, you receive a formal internship certificate with the dates, agency name, and role title — something verifiable employers can check.
Are classes online or offline? What batch timings are available?▼
Both options are available. Offline classes are held at our center in Greater Noida. Online live batches run on Zoom with the same instructor and curriculum. Timing options: weekday mornings (10am–1pm), weekday evenings (6pm–9pm), and weekend batches (Sat–Sun) — designed to accommodate people with existing jobs or college schedules. The internship component works slightly differently for online vs offline students — ask us for details when you enquire.
What's the difference in placement support between Fast Track and Pro Track?▼
Fast Track includes placement assistance — resume review, LinkedIn guidance, and referrals to our hiring network. Pro Track includes dedicated placement support — which means mock interview sessions, more structured LinkedIn and portfolio optimization, and guaranteed referrals (not just access to referrals). Pro Track graduates also have a stronger case to make: 3 months of internship experience + 6–8 projects is a fundamentally more compelling profile for employers looking to hire at ₹3–8L packages.
Can I use this program to start freelancing — not just get a job?▼
Yes — Module 14 is specifically about freelancing and building a personal brand. You'll learn how to find clients on LinkedIn and Upwork, how to price your services, how to write proposals, and how to manage client relationships. Combined with a portfolio of 6–8 documented campaigns and 3 months of internship experience, you'll have everything you need to start approaching clients independently. Many Pro Track graduates work as freelancers either alongside a job or as their primary income source.
How is e-commerce marketing different from regular digital marketing?▼
E-commerce marketing has its own tools, metrics, and strategies that regular digital marketing training doesn't cover. You'll learn Google Shopping campaigns, Amazon Sponsored Ads, Shopify store setup, product listing optimization, and cart abandonment recovery — none of which appear in a standard digital marketing curriculum. These skills are extremely in-demand: any brand that sells products online needs people who understand e-commerce marketing specifically, and there aren't enough trained people in this area right now.
What laptop or equipment do I need?▼
A basic laptop with 8GB RAM and a stable internet connection is all you need. The vast majority of tools in this program are browser-based. A smartphone is useful for social media practice. For video editing modules (CapCut, Filmora), a slightly more recent laptop will give a smoother experience, but it isn't mandatory. If you have hardware concerns, mention them when you enquire and we'll advise based on your specific setup.
🎓 Zero Commitment

Attend a Free Demo Class First

See the teaching style, meet the faculty, and go through a live module — before you decide anything. No pressure, no obligation.

📞 +91-9773854034  ·  📍 504, MSX Tower-2, Alpha-1, Greater Noida
✉️ Info@skilltraininginstitute.com
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